244 – LinkedIn Success Strategies for Dynamo Entrepreneurs: Moving Fast and Smart

Karen Yankovich 0:00
You’re listening to the good girls get rich podcast episode 244.

Intro 0:05
Welcome to the good girls get rich podcast with your host, Karen Yankovich. This is where we embrace how good you are girl. Stop being the best kept secret in town, learn how to use simple LinkedIn and social media strategies and make the big bucks.

Karen Yankovich 0:23
Hello there. Welcome to Episode 244 of the good girls get rich podcast. I’m your host, Karen Yankovich. And oh, my goodness, am I excited to dive into today’s topic? If you have not seen yet, we have just recently released a What’s your LinkedIn Success style quiz. And today we’re gonna dive deep into the Dynamo power, one of the success styles. That is the one of the results of the quiz. But before we do that, I want to just talk a little bit about what this is. The reason we did this quiz is because one of the things that I was finding was that so many people were are hesitating, using LinkedIn and the power of LinkedIn and PR together, because they didn’t really know how to and there’s not one way there’s not one right or wrong way to do this, right. First of all, there’s lots of different strategies. There’s my strategy, right, which I think is one way, but it’s not necessarily the only right way. It’s the way that I approach it. And if it resonates with you, great, let’s work together and I’ll help you out with it. There’s other ways of doing it. There’s definitely I think, some wrong ways. But there’s probably a few right ways, but even within that there’s still unique styles, right? Some people are more introverted, some people are more extroverted, some people are more comfortable building relationships than others. So so we decided to kind of ease your transition into spending more time on LinkedIn, which is absolutely the place that you can be building a very profitable business in our shoes linked up family, we want there to be more wealthy women of influence in the world. And we use LinkedIn and PR to help make that happen. But it has to start somewhere, right? So this quiz, this new quiz is a great way to start. So if you haven’t taken the quiz yet, just go on over to LinkedIn quiz.com. And take the quizzes, a short quiz, you’ll get some results in your email, and then come on back here, and especially if your answer is dynamo, and you can listen to me dive a little bit deeper into how your particular style can best benefit from the work that you’re doing on LinkedIn. If Dynamo is not your style, you’re definitely going to want to listen anyway, because there’s a lot of great tips either way. But over the next few weeks, we’re going to be laying out we’re just going to be diving deep into all the four different styles that are the four different answers of the quiz. So right today, we’re talking about the Dynamo style. So let’s start a little bit by defining who a dynamo style entrepreneur is. So you know those people that are always like on the move, tons of energy, totally results oriented, the ones who walk into a room, and you can feel the energy change almost instantly. Those are dynamos they’re the individuals who make quick decisions, act fast, are always ready to conquer the next big challenge. dynamos you are the energetic life force in this entrepreneurial ecosystem, right, you have so many great strengths, your strengths lie in your speed, your decisiveness, you’re not one to waffle over decisions, right? You know, you look, you can see what needs to be done, and you’re on it. And this is really a powerful trait in the world of business. And oftentimes, speed is important, right? Oftentimes, we need to make quick decisions, your energy’s high, right, it’s like you have this internal powerhouse that never seems to run out of fuel. It’s one of your greatest assets. And when it’s channeled correctly, it can take you to huge heights in your entrepreneurial journey, you’re incredibly goal oriented, you set your sights on your target, and then you’ve done your full speed ahead, right, you’re motivated by results and accomplishments. You know, you see the finish line, you aim for the finish line, right. And this drive in his passion for achievement is what really can set you apart in your industry. So in the in the rest of his episode, we’re going to be looking at how you can leverage these strengths. And we’re gonna talk a little bit about a few challenges you might encounter on your journey specifically, on LinkedIn. So we talked a little bit, I talked a little bit already about how you understand the importance of setting a specific, measurable goal, but I want to re emphasize that because if you don’t know what the target is, then you can then we can’t see the target, right? So you need to it’s really important that you first and foremost, set a very clear measurable goal for the work that you’re doing on LinkedIn. You want to have a highly active approach, right? You’re gonna want to regular posting that six times a day, but you know, maybe once a day, you want to be in there, maybe have the tab open all the time on your computer, quick responses, because those responses that engagement is where you shine. Right? So jumping into conversations is where people are going to get to see how brilliant you really are. Right? LinkedIn is algorithm, you know, listen to changes all the time. So I hate to even use the word algorithm in this podcast, but you typically what’s consistent about it or has been consistent about it is that it shines a light on people that regularly engage and update, right people that share relevant articles and engage in discussions in groups, right. So you may want to do things like schedule posts, and you can schedule posts right into LinkedIn right now, right? Set aside some dedicated networking times. And like I said, you may want to have LinkedIn tab open on your computer while you’re doing work, not because I don’t want you to focus because I do want you to focus but I also know that LinkedIn is where the absolute opportunities are, to grow your the income in your business fast. So if anything is going to, if I’m going to let anything distract me, it’s going to be LinkedIn. It’s the only app I actually have on my Apple watch that, because I want to I want to see it doesn’t mean I always engage right away. But some of you guys may have known especially if you’re in my shoes linked up program, you know that I respond to you quickly if you meant to message me on LinkedIn, because I get pinged. Right. So I want I want to be responsive to you, you know, the other thing that we talk about a lot in our she’s linked up program is how to use LinkedIn for PR. So if you’re a dynamo, let’s talk a little bit about what your PR strategy might be. Because you want to, you want to make sure that you have a compelling clear brand that reflects your dynamic personality, your dynamic persona, right, you want to leverage your achievements, your collaborations and your partnerships as they happen. You wanna make sure you’re talking about them quickly on LinkedIn, right? You may want to, like look into and everybody’s students, but maybe look into relevant media outlets, right, make sure that you’re available for interviews and appearances, because you want to be able to quickly respond to these opportunities as they come up. So there’s some challenges that you might that our dynamos have, and one of those might be building actual emotional connections, right, you’re, you’re so quick to go to the facts, that you might kind of inadvertently eclipse the emotional connections, right, you want to humanize your interactions a little bit, so that you are making sure that you’re not just so robotic in your responses, right, you also might overemphasize the results, you know, listen, I understand the value in your pursuit of outcomes, right. But don’t forget to value the journey, and the personal growth that led to those things, those, those stories are valuable on LinkedIn. And we don’t want to just go straight to the results, the and skip over, there’s a lot of important juice there. You also want to make sure that you know, you’ve got some structure and precision and your strengths, but you want to also make sure that you’re flexible and adaptable. So when unforeseen things come up, right, so you want to you want to be ready for that. You also want to make sure that you’re not always too direct, you want to balance it a little bit with a more friendly and relatable tone right to your cause. We’re talking about building actual relationships here on LinkedIn. And you also don’t want to overwhelm people with data. I mean, data rich insights are awesome. But remember that not everybody is as comfortable with data as you are. So make, don’t make sure that you’re not overwhelming your audience with too much data. Let’s take a minute now I want to remind you that it whether you’re a dynamo, or you’re listening to this, and you’re whether you can relate to all the things we’re talking about here, or you’re waiting for a podcast on your success style. Remember that whatever your success style is, I am here to support you. And our she’s linked up family we have the most beautiful women that I honestly have ever met. They’re just so amazing. They’re doing amazing things in this world. And, you know, that’s all that’s, that’s at the heart of everything that I teach at the heart of everything we talk about on this podcast, right? So the reason I did this quiz is so that you can customize your specific approach to your LinkedIn strategy so that you can have the right people on your calendar. It’s not really about how many people see your posts, right? It’s about how many calls are on your calendar. And in our shoes linked up accelerator program, that’s exactly what we teach you how to do we teach you how to maximize your style to get the exact right people on your calendar times a couple of times 100 I don’t want you to have 60 calls a month, because I want you to have like five calls and convert for him. But right. So why don’t we teach you how to do in our shoes linked up program. If you want to know more about what our 12 week accelerator program looks like, I’d love to chat with you just grab a spot on our calendar at Karen yankovich.com/call. And we’ll talk a little bit about it we’ll see if it’s if we think it’s a fit. And if we do we’ll you know what that looks like. Either way, we’ve got lots of resources and we love doing these calls. Because it just it just lights us up to talk to people that are really looking to change the world. And if you’re listening to this podcast, pretty sure that’s you

all right. So let’s move on to our Dynamo here. So you know one of the other things we talk about we spent a lot of time in in our she’s linked up programs is mindset. You know, when we when I talk about wanting there to be more wealthy women have influence in the world. That is an identity shift for so many people. Right? It’s an identity shift. They’re, they’re used to being task oriented or you know, they’re just not I’m comfortable stepping into this role of true success and leadership. Right? So our dynamos were, you know, who are high energy and fast pace, and they focus on immediate results, they might face some mindset challenges when it comes to their visibility and success. Right, you might be impatient for results, you know, are dynamos are quick action and goal oriented people and you might want immediate results. And on LinkedIn, there’s a really beautiful, powerful, profitable, long game as well. Right? So yeah, there’s some quick wins. So we want the quick wins. But let’s don’t overlook the long game here. Right, you might have a little bit of a fear of overexposure, you know, with your energy driving you to sharing achievement, you might fear that you’re like, becoming a little overbearing to network. So if you’re worried about crossing the line between dynamic and maybe aggressive, don’t worry about that, right? Just understand that you’re coming from a place of heart to heart, okay, and recognize that you might find that a challenge, but know that that can be overcome. You also might have a little difficulty slowing down, right, like your brain is 100 miles an hour, you’re always on the move, I want you to remember that you can take a step back and reflect on your strategy, right. And these are all things that that I want to shift in your identity, I don’t want you to be someone you’re not. And I’m not trying to change a dynamo into a different type. But I want you to understand that these are some challenges that you may want to just accept, and just kind of learn how to meld this in with the work that you’re doing. And often, you know, there’s a fear of an authenticity right and like your rush to achieve, you might feel like you’re not showing your authentic self. So you can showcase. You know, you can showcase like, yes, you can showcase like a highlight reel of your successes. But that’s what I talked about earlier. Don’t forget about the journey, right? Don’t forget about the journey. All of that is part of, of what makes you successful on LinkedIn. So if you’re a dynamo, you want to balance your go getter approach with some patients with some strategic thinking with some authenticity, and understanding that building sustainable visibility and success sometimes takes some time, and consistent, meaningful engagement. Now because I like to bring in all parts of my life into the work that I do in our shoes linked up program, for the first time ever, what we’re doing here with this quiz is I also did a lot of research into crystals, like what crystal might you want to have in your pocket stuck in your bra on your desk, right or just held on to to aid in your achieving success with the work we’re talking about here. And for our dynamos, the crystal that I that I think you want to spend some time with is Citrine Citrine is known as the success stone. Right? It’s believed that it carries the power of the sun, and to be particularly beneficial for women who are driven and active just like our Dynamo entrepreneurs, right. It said to encourage fullness of life, fresh beginnings and new pursuits right kind of mirroring our dynamos eagerness for new ventures and rapid growth. It’s also associated with abundance and prosperity consciousness right which is what we’re all about here in good girls get rich making it an excellent ally for our dynamos as you’re striving for success with your LinkedIn and PR, and it helps you attract wealth and success. And getting this Citrine energy can assist you in achieving your ambitious objectives. It also promotes joy and energy and enthusiasm, things that really align perfectly with our dynamos characteristic high energy and enthusiasm can help you maintain that higher energy level can help you maintain your positive mindset. Even times that like work gets a little hard, maybe a little intense, right can also help you foster some patience, right patients that that’s needed to help you get understand that platforms like LinkedIn, take a little time and the success doesn’t happen overnight. Yeah, we want quick wins. But we don’t want to overlook the power of the long games here. Right. So I highly recommend you dynamos do some research. If you feel in it, do maybe maybe go out and get yourself a beautiful Citrine to just sit on your desk or maybe another smaller one to put in your pocket and just make it a part of of what you do. All right, so let’s do a quick recap of our Dynamo success style. Today we focused on the fact that you’re highly energetic and fast paced and result oriented. You’re the one who makes quick decisions. You’re always ready to go. You’ve fueled up with energy, Persistently striving towards your goals. We talked about how these strengths can be really powerful in the world of business, especially when it comes to places like LinkedIn. Your high energy totally can make you stand out your quick decision making can help you seize opportunity Is your goal oriented mindset can help you reach for greater and greater heights. But remember, every strength can become a weakness, if not balanced. Your energy needs direction your decisiveness requires informed choices. Your goal oriented nature can’t overlook the importance of that journey, right the story of your journey. We also talked a little bit about some specific mindset challenges that you might face around visibility, right we we talked about ways to overcome those challenges, and how a little bit of Citrine in your life can bring you the focus and confidence that you need to succeed. Because remember, it’s not just about moving fast, but it’s also about moving smart. And you my lovely, beautiful Dynamo have the potential to do both brilliantly. So remember, as she’s linked up, our goal here is to create wealthy women of influence. This is why we created this quiz, because we’re always looking for ways to customize what we do so that you are getting the best strategy specific to you. If you want to hang out with some of the incredible women in the program, and have a very simple but powerful strategy laid out for your specific success style, then let’s chat, just going on over to Karen yankovich.com/call. Grab a spot on the calendar. And we can talk about what you know how we can custom craft a strategy for you. If you have not yet taken this quiz, remember, you can grab it at LinkedIn quiz.com, right and share that with your friends, I would love for you to share this, we’re so excited about it. We want everyone to take this quiz. And you know, remember, if you love what you hear today, or you want to make sure that you don’t miss the next few episodes where we talk about the rest of the success styles, make sure that you’re following good girls get rich on Apple podcasts or wherever you listen to this, leave a review, because that helps me help you I can understand a little bit about what you’re resonating with. And of course, I’d love for you to share this episode on social media, use the hashtag good girls get rich tag me, I’m at Karen Yankovich. And I can share your post with my audience. And that’s how we all get more visibility. In the show notes. We’ve got a link for SpeakPipe. And you just go to Karen yankovich.com/ 244. You’ll see all the information for this episode. If you’ll see the link for SpeakPipe where you can leave me an audio message. I would love an audio message tell me if you have you’ve taken the quiz. And tell me if you have if your quiz results are that you are a dynamo. Tell me if you feel that this how well this aligns for you, and how this is helping you I would love to hear from you on how you’re using this information to truly just make a bigger impact with the world. So remember, just go to Karen yankovich.com/ 244, you’ll see all the things we talked about here. And I remember if you haven’t taken the quiz yet LinkedIn quiz.com Make sure you come back next week, we’re gonna dive into another LinkedIn Success style. And, you know, just a little bit of a reminder that that rising tide that lifts all boats, right. I do this podcast to support you. We’ve created this quiz to support you. All of these are my gift to you to help you have more success to help me achieve my goal of seeing more wealthy women in the world. So let’s lift each other up. Help me help you. I would love for you to share this podcast take a quick screenshot of this episode on your phone and you can share that on social media. I will share that with my audience if I see it so make sure to tag me and then we can both get more visibility right the bottom line is I know this can be simple for you. I am here for that and I’m gonna see you next week with another success style on the good girls get rich podcast