About Karen

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I’m Karen Yankovich and I’m so excited
you’re here with me today.


Business has changed. In the past, the yellow pages, radio ads, or mailers may have been your ‘go to’ marketing tool, but now everyone is online. You probably know you need to join them, in fact you are probably already there, trying a little of this… and trying a little of that… Let me ask you: do you think you are getting the biggest bang for your buck? Are you actually using social media platforms to influence your bottom line?? Or are you thinking that it is all a big waste of time???

quoteWhat if I told you there was a way you could use social media to bring in new business and more profits all while having authentic and meaningful conversations to keep current customers coming back for more?



But you need some core elements in place:

  • A clear and consistent online brand and presence wherever you are.
  • A custom marketing plan that speaks your language to your tribe.
  • A core system in place that allows you to gain leverage, maximize your presence, and minimize your effort and time online.





social media marketing consultant karen yankovichMy official title is “Digital Strategist”.

(That probably says GEEK to you. )

And certainly, I do the geek-stuff, and I do it well. But what makes me different from all the other digital geeks out there is that I help you step away from all the noise and angst about social media, and help you focus on creating great relationships so that clients and customers flow to you because of your expertise and influence, not simply because you are out there ‘broadcasting’ online.

Business happens between two people who know, like, and trust each other.

Social media is the gateway to that personal relationship.


I built my multiple 6-figure business by learning how to blend high-touch relationship based marketing with practical business online savvy, and I bring that success to my clients as well. My mission is to empower entrepreneurs to build highly profitable businesses doing what they love, all while making an impact.

  • As a business consultant and strategist I understand social media so you don’t have to.
  • As a systems person I create super easy workable systems for your business so you can succeed online without me holding your hand.
  • As an entrepreneur I help business owners develop and maintain a cohesive, authentic and professional brand presence online to increase their profits.

This isn’t about your website colors and fonts, but about how you show up in the world, how you position your expertise, and about how you find the people who are influencers in your field and make them want to know you.

Social media isn’t just about your ideal clients, but your ideal partners. It’s about having influence and authority so people refer to you. It’s about help you to become the go-to person.

I’ve built my own highly successful business on:

  • authentic conversations
  • building strong networks and relationships
  • showcasing my expert status

And because of that, people who don’t even know me refer to me as the “LinkedIn Queen.”

I want to help YOU become the Queen (or King) or YOUR empire with a strategy that is easy, do-able, AND repeatable.

And most of all an online strategy that doesn’t devour your entire life so you can spend most of your time doing that thing YOU are passionate about.

I know the struggle of new business owners trying to wade through the technology side of online business marketing.

I understand the fear and overwhelm social media can cause – what busy business owner has the time to learn it all??

I totally get that you might feel alone and ready to give up.

But please don’t! I’m here to save your dream with my proven step-by-step formula for making money online, successful social media strategies to bring in consistent clients, and systems to make it all flow easily.

Oh and did I mention once I get to know you I will want you to hang out with me online! In my LinkedIn group or in my free Facebook Group, I never ever want you to feel like you have to go it alone again.


It all started at New Jersey Bell (now you know how old I am!)

And I’ve been in the IT business ever since. I have had these titles:

01. Customer Service / Sales Representative
02. Sales Manager
03. Account Manager
04. Marketing Manager
05. Administrator
06. Director of Sales and Marketing
07. Vice President
08. President
09. Owner
10. Consultant
I’ve been around the business block, a FEW times.

I’ve worked in corporate America, I’ve owned small businesses. I’ve been and entrepreneur and a solo-preneur. I’m an expert in online marketing because I LOVE this stuff. And I love teaching it to other people.

I also LOVE the beach and I love that being an entrepreneur affords me the ability to actually work from the beach, something in all the years of that corporate experience above I could only dream of.

And I want that dream for you too.


I’ve found my sweet spot combining my business experience and talents and i love helping my clients find theirs.

Through workshops, one – one training, consulting and coaching I help my clients in a variety of ways.

I work with my clients to:

  • Create and use innovative lead generation strategies to uplevel their sales, attract more clients, and increase their revenue.
  • Develop a social media strategy that is custom designed just for them and their business.
  • Learn what is wasting their time. I create and install systems that will save time for their team and maximize money.


In New Jersey, we don’t mess around


Your business will get it’s booty kicked, straight up. I expect you to bring your whole self to the business table and I will do the same. No excuses. No BS.

I will tell you what I think.

I will explore and establish your company’s voice online.

I will develop your social networks so they can easily be maintained.

I will position your company to engage with your customers in natural conversations that will lead to increased sales.

quoteWhen you can position yourself as an expert in the eyes of your prospects, it allows you to price yourself higher than your competitors.
I will position your company to engage with your customers in natural conversations that will lead to increased sales.