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How to Turn Free Advice Into Paying Clients (Without Feeling Salesy)
You get on a call. Someone found you through a referral, or she heard you on a podcast, and the call is good. You answer real questions. You sketch out a plan for her, live, for free, because that's what you do. At the end she says, "This was so helpful," you say, "So...
What to Message After Connecting on LinkedIn – The Warm Open
She accepted your connection request four days ago. You know it was four days because LinkedIn told you — and you opened the message box the same day. You typed "thanks for connecting." You deleted it. You typed something longer. Deleted that too. Now it's Thursday,...
“Never Speak for Free” Is Keeping You Off Stages
How to get paid speaking gigs when you've only ever spoken for free: one 2019 breakout session became four paid stages. Here's the plan that did it.Somebody told you never to speak for free. Know your worth. Exposure doesn’t pay the mortgage. And it sounds like...
How to Get Clients From Podcast Interviews Using LinkedIn
You got booked. The conversation was great. The host said it was one of her favorite conversations she'd had all year, and you walked out of that Zoom buzzing. Then the episode dropped. You posted the link. Two likes and a comment from your sister-in-law. And then...
How to Optimize Your LinkedIn Profile for Google Search
Somebody Googled your name this week. Whatever came up was your interview, and you didn't get to prepare for it. In this episode of Good Girls Get Rich, Karen Yankovich shows you how to optimize your LinkedIn profile for Google search - so the first thing people find...
Why Your Dormant LinkedIn Connections Are Your Biggest Opportunity
You know exactly who I mean. You've thought about her more than once. You've probably even pulled up her LinkedIn profile — and then closed the tab because you didn't know what to say. Here's the truth: she is not a stranger. She's not a cold lead. She's someone who...
Book Speaking Engagements Using LinkedIn (Borrow the Stage)
Waiting to be "picked" from a speaker portal is not a strategy - it's a lottery ticket. In this episode, Karen breaks down exactly how she used one short LinkedIn message to land a spot on a conference panel - no application, no pitch deck, no waiting in a queue. She...
LinkedIn Visibility: You Can’t Automate Being Known
LinkedIn visibility is changing. And Karen Yankovich thinks that is good news. AI has made it easier than ever to create polished posts, generate ideas, and communicate at scale. But it has also created a new problem. People are becoming harder to impress. A perfectly...
The 20-Minute LinkedIn Strategy That Replaces Hours of Posting
In 2010, Karen Yankovich sat in traffic on the Lincoln Tunnel Express for two hours a day, just to get to a job 15 miles from home. She built a business to escape that commute - and then, without realizing it, built a second one: posting every day, chasing hooks,...
Why Your Beliefs Make You Magnetic: Stop Blending In
Trying to appeal to everyone is one of the fastest ways to become invisible. In this episode of Good Girls Get Rich, Karen Yankovich explains why the women who land speaking opportunities, podcast interviews, and dream clients aren't the ones with the most polished...