This week on Good Girls Get Rich is part one of a three part series surrounding your email list. In part one, Karen discusses the importance of an email list and how to set yourself up for success.

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Episode Spotlights:

  • You don’t own your social media followers, you own your email list (4:49)
  • Karen has seen people go out of business because of Facebook algorithm changes (5:12)
  • Social media is the top of the funnel – the top of the funnel has all your visibility tools (6:07)
  • Those people are pointed to your website, which has an email opt-in to your list
  • List building is the number one thing that Karen attributes her business success to (8:40)
  • Building your email list builds profitability to your business (12:02)
  • Choose an email service provider to collect email addresses (15:06)
  • Create a lead magnet to entice people to want to opt-in (18:30)
  • Create a “drip” of emails to follow up on the opt-in (23:00)
  • One subscriber can pay for your email service provider (27:00)

Resources Mentioned In This Episode:

  • Thank you to best-selling author and podcast host, Karen Briscoe, for your review!
  • Looking to get started with LinkedIn? Sign up for Karen’s FREE LinkedIn Workshop here.
  • Karen’s Triple Your Biz Club – solely focused on your business success

In the next two weeks, Karen will focus on ways to grow your email list and how to simplify what you’re sending your list.

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