This week, Good Girls Get Rich features, guest, Jean Ginzburg. Jean is a #1 best-selling author, serial entrepreneur, digital marketing expert with more than 10 years of industry expertise helping companies scale revenue, optimize sales and marketing processes and improve productivity.
- Jean worked as a paralegal out of college but realized that wasn’t for her, she then fell in love with digital marketing
- Jean started out with one client, but realized she needs more than one to have a sustainable business (9:38)
- Jean’s agency offers strategy and execution, consulting as well as group coaching (10:07)
- If you’re just getting started, don’t quit your full time job – your first step would be to create content and create a community (11:47)
- Creating content immediately catapults you to “expert” status (13:00)
- You can create up to 10 pieces of social media content from one video (16:03)
- Jean religiously uses a content calendar – it is extremely important to be consistent (16:54)
- When it comes to social media, hang out in places that you like to hang out – otherwise you won’t do a good job (20:26)
- Jean has noticed that her email results are not where they used to be, so she has started using Messenger Chatbots (23:25)
- Jean wrote a book because she wanted to create something to give back to the entrepreneurial community (26:05)
Resources Mentioned In This Episode:
- Thank you to Jena from Brave Masters for a thoughtful review! She was also a guest on Good Girls Get Rich – you can listen to her interview here.
- Join Karen’s Triple Your Biz Club, a group coaching program where we work on your business every single day!
- Exclusive to the listeners of Good Girls Get Rich, Jean is offering her book for free! Download it here.
- Connect with jean on LinkedIn, YouTube, Instagram and Facebook!
- Looking to find out of some strategy with Karen is for you? Choose a time here to chat with her!
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