This week, Good Girls Get Rich features, guest, Jean Ginzburg. Jean is a #1 best-selling author, serial entrepreneur, digital marketing expert with more than 10 years of industry expertise helping companies scale revenue, optimize sales and marketing processes and improve productivity.

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Episode Spotlights:

  • Jean worked as a paralegal out of college but realized that wasn’t for her, she then fell in love with digital marketing
  • Jean started out with one client, but realized she needs more than one to have a sustainable business (9:38)
  • Jean’s agency offers strategy and execution, consulting as well as group coaching (10:07)
  • If you’re just getting started, don’t quit your full time job – your first step would be to create content and create a community (11:47)
  • Creating content immediately catapults you to “expert” status (13:00)
  • You can create up to 10 pieces of social media content from one video (16:03)
  • Jean religiously uses a content calendar – it is extremely important to be consistent (16:54)
  • When it comes to social media, hang out in places that you like to hang out – otherwise you won’t do a good job (20:26)
  • Jean has noticed that her email results are not where they used to be, so she has started using Messenger Chatbots (23:25)
  • Jean wrote a book because she wanted to create something to give back to the entrepreneurial community (26:05)

Resources Mentioned In This Episode:

  • Thank you to Jena from Brave Masters for a thoughtful review! She was also a guest on Good Girls Get Rich – you can listen to her interview here.
  • Join Karen’s Triple Your Biz Club, a group coaching program where we work on your business every single day!
  • Exclusive to the listeners of Good Girls Get Rich, Jean is offering her book for free! Download it here.
  • Connect with jean on LinkedIn, YouTube, Instagram and Facebook!
  • Looking to find out of some strategy with Karen is for you? Choose a time here to chat with her!

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