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7 Steps to Become an Influencer in Your Field
I've talked about how to use social media to find and connect with influencers. Today, I’m going to talk about how to BECOME an influencer. Pick a platform: Blog, podcast, any place you can share your expertise. Think about what medium you enjoy working in....
Why You Might be Leaving Money on the Table in LinkedIn (and what to do about it!)
I do a lot of speaking about LinkedIn. I love to go to conferences and speak with groups who are just ready and willing to see social media change their business. During these breakout sessions I try to make my information “real” by doing some on-the-spot mini...
Don’t Let That Pile of Business Cards go to Waste! Use LinkedIn, Here’s How
As a busy business person I know you are hustling. Hustling aka working hard to connect in any way you can with those future clients and partnerships that will keep your business booming. And though I talk mostly about connecting online, it’s a fact that I live...
Stuck on What to Post About? Your Creative Guide to Intelligent Posting
I don’t know about you, but some days I struggle with finding creative, interesting topics to post about on social media. So many platforms yet so little time. So little time in a busy entrepreneur’s life to make an impact let alone to actually decide what you...
The Power of Social Media Relationships: Your Guide to Finding the Hidden Profits Offline!
Last week I wrote to you about building relationships on social media before you need them. Sometimes I know it feels like everything I tell you to do and every idea I have for social media marketing is another 5, 15, 30 minutes of time committed to our...
19 Ways to Build Social Media Relationships From the Ground Up
Social media is a great place to grow your network. Plain and simple. It doesn’t get any easier to find, build and nurture a group of fans, followers, and future clients, but it does take some work. Today I want to share some quick ideas on how to build...
5 Ways to Use Twitter to Build Your Personal Brand
Twitter and LinkedIn are two of my favorite places to build your personal brand. I’ve talked about what your personal brand is and why it’s important so in this post I want to focus specifically on what you can do on Twitter to make that brand shine! [Tweet...
Twitter and Google: 5 Best Reasons to be Tweeting
You know I’m a Twitter lover! Now I have even more reason to love this platform after the recent announcement of the Twitter and Google partnership has become public. This deal gives Google access to the almost 9,000 tweets per second (yes that is a real stat)...
Does Your Profession Limit Your Use of LinkedIn?
Anyone who has followed me and this blog for any length of time knows how much I value LinkedIn as a platform to brand yourself as an expert, research and connect with prospects and future partners, and ultimately fill your sales funnel with a steady stream of...
Create Customers for Life With this 1 Online Tactic
Since my business is Social Media I am online all.the.time. It’s easy for me to bop around the internet to connect, engage, and share. As I was doing this for my clients the other day, I got to thinking how underused one specific social media strategy was by so...