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Social Media Quick Tip: Facebook Notifications

  Let's say you have clients or people that are influential to you that have Facebook business pages. As you know, Facebook is changing its rules and the organic reach of business pages is getting really low and it's very likely you're not going to see what...

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Weekly Social Media Quick Tip: Twitter Lists

  Today we're looking at Twitter lists. I have lots and lots of Twitter lists. I have Twitter lists for people that are in New Jersey - which is where I live, social media of experts, B-schoolers (I'm a member of Marie Forleo's B-school), my clients. I have one...

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Weekly Social Media Quick Tip: LinkedIn’s New Interface

Welcome to the first in a new weekly series, Social Media Quick Tips. Each week there will be a video where I'll be showing you useful tips that will help you make better use social media networks and platforms.   This week's tip is a general tip. I wanted you to take...

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The Great Debate: Does Size Matter? (On Twitter!)

  Last year I talked about how size matters on LinkedIn and now I want to talk about size on Twitter. Your follower size, that is. Number of followers and how much it matters is an interesting question that has been argued since the dawn of the first social media...

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7 Steps to Become an Influencer in Your Field

  I've talked about how to use social media to find and connect with influencers. Today, I’m going to talk about how to BECOME an influencer. Pick a platform:  Blog, podcast, any place you can share your expertise. Think about what medium you enjoy working in....

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