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5 Reasons Why YOU Need LinkedIn For Your Business
As I’m sure you know by now, LinkedIn is my absolute FAVORITE social media site! Not only does it allow me to connect with you, but also it is one of the fastest growing these days among small business owners and entrepreneurs, and I’ll tell you why. With all the...
Consistently Inconsistent!
“Karen, I attended (insert big marketing influencer name here) live event, I follow (insert more influencer names) and (more influencer names). I bought Infusionsoft which I’m trying to figure out and I have given TONS of talks and I have SO much content.” If...
Stop Marketing Like it’s 1999!
I’ve been around the marketing block for a long time. In fact, I started my career at a phone company! Yup, New Jersey Bell. That name alone should hint at how long I’ve been doing this. When I worked for New Jersey Bell, I was involved in helping business make...
Permission to Check Your Phone
I’m giving you permission to check your phone. You’re on the treadmill. You’re at the dog park. You’re watching your kids’ baseball game. You’re having lunch with friends. You’re watching a movie with your significant other. You want to check your phone for messages,...
3 Steps To Get Your Ideal Client To Send You A LinkedIn Connection Request
You’re growing your business. You’ve identified your ideal client avatar (ICA). LinkedIn is the tool to help you fill your growing business network with your ICA. And yes, you can get them to send YOU a LinkedIn connection request! Last week I showed you how to...
Are You Proactively Growing Your LinkedIn Network?
Are you reactive or proactive when growing your LinkedIn network? When I first started to realize the power of LinkedIn, I was very reactive to growing my network. When people asked how I decided who I chose to connect to I quite boastfully said “Oh I don’t connect...
What is the ONE thing you want to be doing?
It’s a common issue. We’re BUSY with our to-do lists. We’ve got to service our clients. One part of our business is sucking up a lot of our time. Distractibility …. Yup. I want you to stop. Take a break from your to-do list for a few minutes. And tell me, if I had a...
Social Media vs Traditional Media – What’s Changing?
I think it’s safe to make the call that lately, social media is becoming its own subset of traditional media in more ways than ever before. While traditional media has its place, you know you can’t let yourself slip behind with changing times; it’s important to stay...
How Social Media Won An Election And Shocked The World
It’s been an interesting week here in the USA. Lots of emotions for sure. Let's take the emotion out for a minute and talk about some facts. The fact is, the most unlikeliest of candidates won a major election, despite the polls. Despite the pundits. Despite the...
Visibility and Success – What No One Talks About
More Visibility - More Customers - More Profits You’ve been hearing that from me quite a bit lately. I teach you how to get more visibility, and how that visibility leads to more sales. But there’s a side to visibility that no one talks about, and that’s the push back...