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My New Addiction: Periscope! 10 Tips for New Users
Have I told you about my new favorite addiction? A social media addiction. I can’t get enough of the new platform Periscope! Periscope is all about engagement. Engagement and using social media for authentic social selling has been my biggest belief and...
Social Media Quick Tip: Creating a Facebook Business Page
Today we're going to talk about creating a business page. Now this is like Facebook 101, if you have a business at all, you really need to create a business page. You just come right down here to Pages and go to Create a Page, and here's why this is important....
Do You Know the Crucial First Step to Take BEFORE You Arrive at a Business Conference or Event?
I love going to conferences - do you? I love the hustle and the bustle. I love meeting new people and making connections. And I really love the exposure the conference itself can give me as I tweet, post and write about the event. But often people miss out on a...
Social Media Quick Tip: Periscope Channel
Periscope recently launched the ability to create your own Periscope channel. Now, I can direct people to periscope.tv/karenyankovich which is so cool, right? When you direct people to this page, you can see the most recent posts that are still live. This is a post...
Stuck on What to Post on Facebook? Top 5 Best Performing Ideas to Get More Bang for Your Buck
I talk a lot about LinkedIn and Twitter these days and have for awhile. One reason because they are two of my favorite platforms in regards to democracy, the easy ability to grow a following, and the reach they can provide you as a business owner. I realize...
5 Words to Avoid in Your Social Media Posts
In last week's blog post I talked about words that sell, words to use and words to entice your followers and fans on social media. This week I want to focus on words to avoid. In this post I discuss 5 types of words that I want you to think twice before...
5 of the Most Powerful Words and Phrases to Use Online
When I talk about ‘social selling’ I often talk about being authentic and conversational. But there is also an art to what you say and post online. Even now as I craft this blog post I will try to: Create a title that people will find if they Google questions...
Social Media Quick Tip: Twitter Ratios
Today we're looking at Twitter ratio limits. There's a ratio between the number of people that you're following and the number of followers that you have. Up until you're following 2,000 people, the ratios don't matter. Twitter will allow you to follow up to...
Boost Your Social Media Confidence in 7 Steps (and a BONUS!)
You want to know the secret reason my clients hire me? Sure you can guess the usual suspects: They don’t have enough time They want to grow their business and find new markets They are excited to showcase a launch or product But the secret reason? Because of a...
Social Media Quick Tip: Your LinkedIn Headline
Today we are looking at your LinkedIn headline. This is one of the most important parts of your LinkedIn profile. It is what will show up if somebody Googles your name. If you put "Karen Yankovich" into a Google search, you will see my LinkedIn profile, and...