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5 Reasons Why You Should be Publishing on LinkedIn
Have you heard the news? Or maybe you have already received an email that looks like this: Even if you haven’t yet seen an email like this in your inbox, this is great news for all of us: LinkedIn has decided to allow members, not just influencers, to publish...
5 Steps to Go From Passion to Profit
In my world I help my clients create a business from their passions and find ways to make their talents profitable. I help them find their own clients, become an expert in their field and make a name for themselves online through social media. I’ve seen their success...
Keywords, Key Phrases, Let’s Talk!
You've poured your heart and business knowledge into a blog post so now what? Well, you have done the hard part my friend, and the rest is fairly simple but very very important to making sure you will get eyes on your prize piece. Quite simply, you now need to...
How To Use An Editorial Calendar
I’ve talked a lot about Twitter, LinkedIn, SEO and SMO, and all sorts of social media related jazz, but today I’d like to introduce you to an old steadfast friend: Blogging. Blogging is now and always will be a huge piece of your social media presence. Blog...
Stay in Your “Zone of Genius” With These 4 LinkedIn Endorsement Tips
Endorsements... those fun little squares, so nicely filled with people’s faces. Those mind boggling emails you get telling you that someone you barely know endorsed you for something you KNOW they have no idea you have any talent in. Maybe you have done that...
How To Promote Your Blog
Guest post by Jaclyn Mullen The Inspiration for this series of steps. Four years ago, when I first started learning about content marketing, I participated in a series of 30 day blog bootcamps as well as Hubspot’s Inbound Marketing program. That said, the ideas, and...
Targeted Warm Leads on LinkedIn. Let’s Narrow the Search.
Last week I gave you a challenge and for those who accepted it, you should be right smack in the middle of it now! I trust you are still working hard at committing to 30 minutes a day to reach your pot of gold. How’s it going? Have you found your groups? Have...
30 Minutes Per Day On LinkedIn Equals More Clients
I’ll admit it. I’m a LinkedIn Evangelist. Anyone who’s been reading my blog knows this. I don’t stop talking about LinkedIn. The reason? Because LinkedIn is where I find my high end clients. Yep those pesky elusive rascals that we all need to sustain our...
Business Speak is NOT a Language
Are you afflicted with “Jargon Madness”? Yes, it’s a real disease and most of us have had a bout of it a few times in our business lives. It creeps in when we least expect it, when our defenses are down, auto-pilot is on and we revert to the easiest way we know...
Find Your Audience with LinkedIn Ads – 5 Simple Tips to Get You Started!
So here you are: With your LinkedIn profile decked out like an expert, including photos and video, and a custom URL. Using LinkedIn features like a pro Engaging, posting, recommending others Regularly requesting connections You think, “What’s next? Maybe a...